Tradewind Strategies was founded
by Josef Blumenfeld, a strategic communications professional for more
than 15 years, with experience managing PR agencies and programs in
28 countries on six continents.
Joe’s
clients have ranged from corporate global giants such as Wal-Mart
and Philips, to small companies and technology start-ups – both
in the US, as well as in international markets. Joe has worked at
two leading global PR agencies, and managed the activities of a dozen
more. His political and public affairs experience has allowed him
to work with office holders, candidates and conventions of both major
US political parties, as well as leading international organizations
such as The Hague and The United Nations.
In
2004 Joe decided to combine his unique global experience with his
desire to be an entrepreneur, bringing a new approach to global public
relations management to market. As international markets continue
to grow in importance, Joe realized that there is a need for experienced,
hands-on global communications managers. The result was Tradewind
Strategies, a consultancy that allows companies to identify international
marketing resources and to expand their public relations and communications
programs into new and growing international markets, without needing
to add expensive internal headcount.